How to Start Family Entertainment Center Business?
What is a family entertainment center?
A Family Entertainment Center (FEC) is a small amusement park, usually indoors, that combines traditional playground equipment with innovative and creative structures that every child dreams of.
Possible fun entertainment center options include:
Indoor Playground: Indoor playgrounds provide a safe, stimulating environment for kids to play and develop physical, mental, and social skills. Children can climb, slide, and crawl through various play structures to improve their physical strength, coordination, and balance.
Trampoline Park: One of the latest developments in FEC, trampoline parks provide a way to exercise while improving balance and concentration.
Arcade: Relive a classic with this vintage FEC. A play-filled environment encourages social engagement and active play for the whole family.
Inflatable Centers: Inflatable bouncers are one of the easiest structures to add to any indoor or outdoor environment. With such a soft play area, you can provide obstacles and games within your
Inflatable centers: Inflatable centers are one of the easiest creative play spaces.
9 steps to starting a family entertainment center business
Market Research
You will need to gather information and basic market data about your community, such as:
- The demand for an indoor park in your community
- The traffic flow in your community （The number of potential consumer groups)
- What are your competitors like? Is there any?
If you have competition, then what can you do to stand out from the competitors? - What will you charge your customers? What are your competitors charging?
- How much space do you think is needed?
- How many employees will you need to hire once the play structure is complete?
Demographic Analysis
- You can use the data collected in your market research to calculate some very simple analyses, such as break-even analysis, startup expenses, and 3-year forecasts.
- With these analyses, you can use the data to develop a business plan. If you plan to attract investors or obtain a business loan, you will need a convincing business plan.
Find a Location
The location is crucial to the success of a new business. If possible, choose an area with high foot traffic, such as near a mall or shopping center. If you live in a high tourist area, choose a location close to where visitors are likely to be entering and exiting your town.
You need to consider the following aspects when choosing a business location:
- Convenient for customers to access
- Located in a safe, light-filled building
- Optional for parking or space to build a parking garage
- Support heavy foot traffic internally and moderate vehicular traffic externally
- Large and open enough to accommodate multi-story indoor play structure, additions, and large crowds
Design Your Playground
Decide where to put the playground in your space. Remember to leave these spaces, such as party rooms, dining areas, shoe changing areas, and areas for couches or tables & chairs for parents to sit and relax.
After getting your floor plan or detailed measurements of your space, contact LEBO PLAY for a free custom design and quote. If you have some theme ideas, pls let us know and then we will bring your ideas to reality. Also, if you have no ideas about it, never mind, our professional designs can come up with something you will love with the most classic and popular games lately.
We will continue to modify our design until get your satisfaction.
Ordering & Production
Once your design is confirmed, you will sign a contract with us and pay a deposit.
At this time the production of your playground will begin. We will keep you updated every step of the way during your playground manufacturing process.
Site Preparation
When we are busy manufacturing your playground equipment, you can prepare your site for the installation and opening of your new family entertainment center business. These things can include: obtaining local licenses & permits, interior decorating, staff training and recruiting, and preparing advertisements and promotions.
Transporation & Installation
We have long-term cooperative freight forwarders who can help us transport your playground equipment to your nearest seaport or designated location.
For installation, we offer both self-installation and expert installation services. Welcome to contact us for getting more details.
Marketing and Advertisement
Getting people in is half the battle of running a successful entertainment center. There are many ways to promote your FEC, including advertising in local publications, hosting special events, and partnering with other companies. No matter which marketing strategy you choose, make sure you reach your target market and let them know about everything your FEC offers.
Ongoing Maintenance
Maintaining your indoor playground equipment or trampoline park is vital for the prosperity of your business. By regularly inspecting and maintaining your play structures, you can guarantee your customers’ safety and extend the lifespan of your playground equipment. This proactive approach also helps avoid unnecessary turnaround and lost revenue, as you won’t have to close your park or certain areas for repairs temporarily.